Assignment 3: NUS and CNM video (I)

This week we are to create two short promotional videos for both NUS and CNM using the Ken Burn effect. Using still images and through the use of music and images, we are supposed to set the mood and make the few mins enjoyable and informative. So the first week we are to show and present our storyboards for the two videos. The first two images are the NUS promotional video.

Basically I wish to convey the message that I am a student from NUS and this is my story. In NUS I found all these aspects of me so you can find yours too! The message is simple and the execution is simple as well. It is pretty straight forward. I had a video shown but I removed it to replace it with the official one left for submission. The mood for the video is fast paced and comments are the video is interesting to watch as well as engaging. But the video seemed to hav a climax too late in the video. When the song and images built up to the climax, the video ended abruptly. Another comment was that the words are alittle too difficult to see with the images flashin past so fast. Although it is too fast, but they like how there is this one part where the images flashing was in tune with the pace of the song. This helped built the climax and sets the mood for the video.

During class, I was only able to present the NUS video. So the comments regarding the CNM video are all from the online forum. So here they are.

Jia Hwa said
"I like how your CNM video is really dynamic, but perhaps during the initial part you can have the module title or what the module is about as the focus. People may not know what the module code stands for."

Xiu Yi commented,
"Hi kern! Its a nice video and i like the idea of showing the module names and having some photos to explain the coursework...

the last part where all the module names are flashed, maybe you can make sure that the full words are shown before it disappears and transits to the next module...

lastly, for the colours for the 'communications and new media'... maybe can change the colours cuz i personally feel that it looks alil coherent. purple blue and green... maybe can choose complimentary colours?"

Jia Yang commented on the NUS video instead,
"I like your NUS video! The transitions, the fonts, the music, very much like a fashion ad. Hahah! Thats a good thing, I think it does captures people's attention. I also like how you play with the "i"s. Very cool! While I think it gives cool vibes to NUS name, maybe it doesnt appeal to some audience. But then again, Kudos because this is a design module. hahha :)"

Mallika also commented,
"Your cnm video has good images and music but if you are an outsider watching the video its difficult to understand that these are the modules offered. I think you need more text or a voiceover or smtg because its great but abrupt, there seems to be smtg missing."

Overall I would say that the comments are good and positive which means I am on the right track. But the comments mentioned do matter alot as well. So with that being said, I would seriously put them into consideration and the next post would reveal what I had done to improve on the videos.